A Minimal Viable Product (MVP) is a market-ready, user-centric solution to validate your idea and growth potential.
It's designed with enough features to show early users, while providing a platform for feedback.
An MVP is the most effective way to turn an idea into a tangible product, without compromising on delivering genuine value to users.
An MVP is always cheaper to create than the full product. So your financial risk is far lower with an MVP.
Most of the time, the effort that goes into an MVP can be 're-used' in the full product.
Investors love seeing the results of an MVP when considering their investment. It's a great way for them to rationalise the risk of investment.
