Web design

A website design company can play a crucial role in shaping the first interaction between a brand and its audience.

Distinction delivers impactful website design services which establish credibility, user engagement, conversions, and growth.

Why use a web design company?

Updating your design will attract more interaction from your key customers.

Your time poor

The best web designers have built up their knowledge over years of creating websites for different types of businesses.

If you don't have the luxury of time, hire a web design company and be confident that your design needs are in expert hands.

Lack of expertise

If you don't have any experience designing websites, it's a steep learning curve that takes years of understanding.

Our team is ready to collaborate with you to create your vision that will impress your stakeholders and be loved by your customers.

Drop in website results

If you think your website should be generating more new leads or sales, perhaps the design is at fault.

Have your competitors stepped up their game? They may be poaching your potential customers.

Your existing design is bland

Almost all companies have a website these days, so standing out is hard. Is your website better than your competition?

If your current design is not engaging enough to make an impression on your target audience, it may be time for a refresh.

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Why choose Distinction?

One project, one team

We create a dedicated team to work exclusively on your project. From the moment we start working together, we're never distracted by other projects. It's all about yours.

Specialised focus

Unlike consultancies and full service agencies, we're focused 100% on creating and growing businesses using digital products and services. Our knowledge, systems and processes are finely tuned.

Full-service digital

Our expertise covers the full digital services mix, from user research, through design, development and testing, to ongoing support. There's no knowledge lost between phases. And we don't dabble in things we don't understand fully.

Transparent collaboration

Our team will work with you like it's an in-house team. Daily communication, transparent dashboards and agile boards, and shared Teams/Slack channels are the norm.

Tech with a creative edge

Every project team includes a blend of strategists, techies and creatives to ensure no stone is left unturned.
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Frequently asked questions

How do you handle project timelines and deadlines?

At the start of the project, we establish an overarching timeline with key milestones. Regular sprint planning and review meetings ensure that we are consistently aligned with these milestones. During these meetings, we assess progress, address any challenges, and adjust our plan as needed to meet the deadlines.

What design services do you offer?

We specialise in website and mobile app design - including both user experience (UX) and user interface (UI) design. If you have a full project in mind a free consultation is the best way for us to offer something bespoke that fits your needs and project goals.

How do you incorporate mobile responsiveness?

We adopt a mobile-first approach, designing websites that look and function seamlessly across all devices. This involves using responsive design techniques to ensure that layouts, images, and menus adapt fluidly to different screen sizes.

How does site UX improve our conversion rates?

Site user experience (UX) plays a crucial role in conversion rates as it directly impacts how easily and pleasantly users can navigate and interact with your website. If that journey is frustrating for your customers, they will not convert.

What are the best practices for creating and maintaining a design system?

Best practices for creating and maintaining a design system include:

  • Collaboration among cross-functional teams (designers, developers, product managers)
  • Regular updates based on user feedback and technological advancements
  • Ensuring scalability and flexibility to adapt to changing needs

Creating clear documentation is also important as it helps in maintaining consistency and guides new team members.

How does a design system differ from a style guide or pattern library?

A style guide provides detailed guidelines on the visual aspects of branding (like color, typography, and logo usage).

A pattern library is a collection of design elements (like buttons, forms, and navigation bars).

But a design system integrates these aspects with broader design principles and practices. It encompasses style guides and pattern libraries but also includes coding standards, best practices, and a philosophical approach to design, ensuring a cohesive and consistent user experience across all platforms.

How do you approach web and mobile design differently, given the unique user engagement challenges in each platform?

The approach towards web and mobile design involves crafting intuitive designs tailored to the platform.

For web design, the focus is on creating a lasting digital impact, while mobile design emphasises seamless user engagement in a mobile-centric world.

The distinct strategies for each platform ensure an optimal user experience, irrespective of the device used.

What methodologies do you employ in user interface (UI) design?

Methodologies employed focus on intuitiveness, ease of use, and aesthetic appeal, ensuring the UI complements the UX while meeting the company's strategic goals.

How do you ensure user-centricity in product design, and how is user feedback incorporated into the design process?

The essence of user-centricity lies in understanding and addressing user needs and preferences.

We employ a holistic approach to product design that goes beyond aesthetics, focusing on creating experiences that resonate with users. Through in-depth market analysis, user interviews, and feedback loops, user feedback is continuously incorporated into the design process, making the product evolve in alignment with user expectations.