Service design

For optimial business performance, the entire journey – from initial touchpoint to post-sale interactions – must be orchestrated with precision, intention, and a deep understanding of user needs.

Service design is this orchestration, ensuring that every aspect of a user's interaction is seamless, meaningful, and adds value.

Leveraging our expertise in service design, we empower businesses to create holistic experiences that cultivate loyalty and drive growth.

Our service design approach is both empathetic and strategic.

Utilising Design Thinking, we immerse ourselves in the user's world, uncovering pain points, aspirations, and behaviours. This rich understanding ensures the services we help design are not only functional but genuinely impactful. By incorporating Agile methodologies, our design process remains dynamic, adapting to insights and ensuring that the service remains aligned with evolving user and business needs.

For startups, especially those eager to differentiate themselves in crowded marketplaces, stellar service design can be a game-changer. It's about ensuring every touchpoint, be it digital or physical, sings in harmony, offering users an experience that's both memorable and valuable.

Ready to redefine your users' journey? Engage with our digital strategist, and let's sculpt services that stand out and secure success.

Success stories

Recent examples of our work

Launching a fintech platform to improve the re-mortgage experience
Podium

Launching a fintech platform to improve the re-mortgage experience

Changing the way people choose the right mortgage., from 'comparison-to-completion'.
Using design sprints to drive rapid innovation
MoneySuperMarket

Using design sprints to drive rapid innovation

Quickly improving customer experience to make substantial improvements to business performance.
What makes us worth talking to?

Why choose Distinction?

One project, one team

We spin up a dedicated team to work exclusively on your project. From the moment we start working together, we're never distracted by other projects. It's all about yours.

Specialised focus

Unlike consultancies and digital agencies, we're focused 100% on the creation and growth of digital products. Our knowledge, systems and processes are finely tuned.

Full product lifecycle

Our expertise covers the full product development lifecycle, from research, through design, development and launch, to ongoing support. There's no knowledge lost between phases.

Transparent collaboration

Our team will work with you like it's an in-house team. Daily communication, transparent dashboards and agile boards, and shared Teams/Slack channels are the norm.

Tech with a creative edge

Every project team includes a blend of strategists, techies and creatives to ensure no stone is left unturned.
RECENT AWARDS

Industry recognition

Insights

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Need to know more?

Frequently asked questions

Get in touch

Discuss your project with our senior digital strategist today.