Technical strategy

The technology underpinning a digital product can make or break its success.

Selecting the right tech stack is crucial, balancing current needs with future scalability, ensuring optimal performance, and aligning with budgetary constraints.

Drawing upon our deep technical acumen, we guide startups through the intricate maze of technology selection, ensuring their digital endeavours are built on a robust and future-proof foundation.

Our approach to technology selection is agnostic and based on a 'jobs to be done' framework.

We delve deep into understanding the immediate and future experience you aim to deliver, which informs the technological needs of the project.

For startups and businesses going through digital transformation alike, making an informed decision about technology can be pivotal. The right stack can accelerate development, simplify scalability, and improve business performance. Conversely, a misaligned choice can lead to roadblocks and costly pivots down the line.

Our guidance ensures you can decide with confidence, equipped with technology that fuels your vision.

Considering a new digital endeavour or transforming an existing system? Engage with our digital strategist and let's chart a technological path that's aligned, innovative, and geared for success.

Success stories

Recent examples of our work

Launching a fintech platform to improve the re-mortgage experience
Podium

Launching a fintech platform to improve the re-mortgage experience

Changing the way people choose the right mortgage., from 'comparison-to-completion'.
Transitioning to a modern microservices architecture
Solidatus

Transitioning to a modern microservices architecture

Migrating a global SaaS business onto best-of-breed microservices architecture to create a platform for growth.
What makes us worth talking to?

Why choose Distinction?

One project, one team

We spin up a dedicated team to work exclusively on your project. From the moment we start working together, we're never distracted by other projects. It's all about yours.

Specialised focus

Unlike consultancies and digital agencies, we're focused 100% on the creation and growth of digital products. Our knowledge, systems and processes are finely tuned.

Full product lifecycle

Our expertise covers the full product development lifecycle, from research, through design, development and launch, to ongoing support. There's no knowledge lost between phases.

Transparent collaboration

Our team will work with you like it's an in-house team. Daily communication, transparent dashboards and agile boards, and shared Teams/Slack channels are the norm.

Tech with a creative edge

Every project team includes a blend of strategists, techies and creatives to ensure no stone is left unturned.
RECENT AWARDS

Industry recognition

Insights

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Need to know more?

Frequently asked questions

Get in touch

Discuss your project with our senior digital strategist today.