User research and testing

User experience is more than just creating aesthetically pleasing designs; it's about creating intuitive and memorable journeys that resonate with users.

From in-depth user research to wireframing and usability testing, we ensure that every touchpoint is optimised for your target audience.

Have you prioritised user experience?

We're experts at creating intuitive user experiences, optimised for conversion and engagement.

Low conversion rates

A poor user experience significantly affects your website conversion rates, which in turn impacts business performance.

By adopting our Design Thinking approach, we put the user at the heart of our decision making.

High bounce rates

Are you seeing a high bounce rate on your app or website? Often, this is due to poor navigation, page layout or high cognitive load.

Book a UX audit below and we'll independently speak to your users to get their honest feedback.

Poor user feedback

Are you getting poor feedback from customers, prospects or users. Or worse still, no feedback at all?

Arrange a free consultation below to turn this feedback into action.

Lack of internal resources

Is your internal team busy on other things? Do they have the necessary training and experience in UX design?

If not, arrange a consultation below to see how we can augment your team or provide ad-hoc support as necessary.


Progress beyond reason

Free self-assessment tool:
Benchmark the health of your digital product, website or App.
Find out more
Let's Talk

Contact us


Industry recognition

Company logoCompany logoCompany logoCompany logoCompany logoCompany logo
What makes us worth talking to?

Why choose Distinction?

One project, one team

We create a dedicated team to work exclusively on your project. From the moment we start working together, we're never distracted by other projects. It's all about yours.

Specialised focus

Unlike consultancies and full service agencies, we're focused 100% on creating and growing businesses using digital products and services. Our knowledge, systems and processes are finely tuned.

Full-service digital

Our expertise covers the full digital services mix, from user research, through design, development and testing, to ongoing support. There's no knowledge lost between phases. And we don't dabble in things we don't understand fully.

Transparent collaboration

Our team will work with you like it's an in-house team. Daily communication, transparent dashboards and agile boards, and shared Teams/Slack channels are the norm.

Tech with a creative edge

Every project team includes a blend of strategists, techies and creatives to ensure no stone is left unturned.
Need to know more?

Frequently asked questions

What design services do you offer?

We offer full-service web design, including UX/UI design, development and ongoing maintenance. If you have a full project in mind a free consultation is the best way for us to offer something bespoke that fits your needs and project goals.

What methods are used for user testing and how is the feedback incorporated into the product roadmap?

User testing methods may include usability testing, interviews, and surveys. Feedback from these tests is crucial for refining the product, and is incorporated into the product roadmap to ensure alignment with user needs and expectations.

How will understanding our users better lead to cost savings in the development process?

Having a better understanding of users leads to cost savings by ensuring that the right features/functionality in your product are built right the first time.

It clarifies what users want and how they'll use the product, leading to a better user experience and a more efficient development process.